Having a shirt for sale on Cotton Bureau was a 14 day trial by fire of online marketing.
What better topic to make my first official post for 500 Words A Day September*, than The Art of Screwing Up. Seeing as it’s September 3rd and, counting the opening to this post, I’m at an astounding 279 words. Just about 1,250 off pace. But I’ve learned to embrace screwing up as a learning experience,…Read More
That title doesn’t really say much as car ads are usually more Michael Bay than Michael J Fox*. But this ad for the Smart Fortwo is one of the best car ads I’ve seen. It reminds me of the famous Volvo campaigns that turned the cars perceived weakness into a strength. It really is a…Read More
Now that I’m out of college, I finally have time to read all those books my professors suggested, but I couldn’t fit in with all the partying studying the effects of C2H6O on the decision-making skills of college students. And beer pong. One such book was Luke Sullivan‘s Hey Whipple, Squeeze This. And, damn, I should…Read More
At first glance this appears to be an ad about two friends hanging out, but then the twist comes and at first I was, “Huh?”, but then it cut back and I was, “Awww.” It’s a great concept and extremely well executed by BBH London. My only quibble would be that the tag applies more…Read More
Now that I’ve graduated and don’t have to read books like Marketing Management Essentials 7th Edition: Now With Special Introductory By The Author’s Brother-In-Law So You Can’t Buy a Used Copy, I’ve found a lot more time to actually read things I’m interested in, both professionally and recreationally. It’s amazing how much easier a technical…Read More
Initially I can’t say I was a huge fan of Dish’s Hopper commercial set, but they really won me over by airing the one with the mini nachos over and over during the Mad Men premiere. Just something about the old man yelling “Hawt, hawt, hawt!” in a Boston accent gets me. http://www.youtube.com/watch?v=ONetquG9Iq8